C3 Metrics Alternatives

If you're looking for a C3 Metrics alternative, SegmentStream is another option. It's an AI-based marketing measurement and media mix optimization platform that also offers predictive analytics, multi-touch attribution and incrementality measurement. The platform is designed to help companies maximize revenue and ROAS with features like unified marketing reporting, AI-based attribution and actionable budget reallocation recommendations. SegmentStream integrates with Google Analytics and Google BigQuery and is geared for companies with at least $50,000 in monthly ad spend.

Another option is Adtriba, a data-driven marketing analytics platform that offers unbiased, cross-channel multi-touch attribution and unified marketing measurement. Adtriba uses advanced statistical models and machine learning algorithms to automatically gather data from multiple sources, including online and offline channels. The platform offers detailed customer journey analysis and marketing mix modeling, so it's a good fit for companies looking to optimize marketing spend and improve ROI.

InMarket is another option, particularly if you need real-time marketing and measurement. The platform offers AI-based predictive and real-time omnichannel activation, campaign performance measurement and actionable insights through petabytes of data. With features like Comscore-Verified Data and customizable reporting, InMarket ensures accurate and reliable insights, which can help improve campaign performance and media effectiveness.

Last, Admetrics offers an AI-based platform for optimizing e-commerce advertising performance. It includes modules for business intelligence, marketing mix modeling, tracking and attribution, experimentation and data activation. Admetrics offers data-driven insights for optimal budget allocation and fast decision-making, integrates with more than 50 shops and marketplaces, and offers a 21-day free trial for e-commerce teams to try the platform.