Attribution

Attribution is a multi-touch attribution platform that helps marketers understand the role each touchpoint plays in their marketing funnel. The platform offers deep insights to drive growth, maximize marketing ROI and optimize campaigns. Attribution pulls data from multiple ad platforms and marketing software systems so customers can get a single view of their marketing performance.

Some of the key features include:

• Automated Data Collection: Connects to popular ad platforms and marketing software to automatically collect high-quality data.
• Custom Multi-Touch Attribution Models: Uses machine learning algorithms to automatically build models that can identify relationships and patterns.
• Reliable Affiliate Marketing: Tracks and optimizes affiliate performance, including enrollment and offers.
• Actionable Reporting: Offers intuitive dashboards and reports to track conversion, CPA and ROAS.

Attribution makes multi-touch attribution easy and effective with easy setup and an intuitive interface. Customers can get a clear view of their marketing ROI, optimize budget allocation and make data-driven decisions. The platform can be used for B2B and B2C marketing.

Attribution integrates with a wide range of popular tools, including Meta, Facebook, Google, Hubspot, Salesforce and many more. This large ecosystem of integrations means customers can connect the tools they already use and get detailed attribution data.

Attribution is great for marketers who want to increase their return on ad spend, optimize omni-channel marketing and lower customer acquisition costs. With a single view of marketing performance, Attribution customers can get the most out of their marketing spend.

For more information, please visit their website: https://www.attributionapp.com/

Published on July 9, 2024