mParticle offers a full-featured Customer Data Platform that combines real-time data quality and governance protections with AI-powered insights and predictions. It offers features like a single customer view, predictive outcomes, real-time audiences, journey analytics, and integration with over 300 marketing and analytics tools. The platform is designed to scale from startups to large enterprises and is designed to support growing businesses with modular capabilities and world-class support.
Another option is Tealium, which collects and manages customer data in real-time, offering a single customer view across all touchpoints and systems. It integrates with over 1300 systems and tools, and prioritizes data privacy and security. Tealium is great for businesses looking to build targeted engagement strategies and drive growth through data-driven insights, and is suitable for both small and large businesses.
Amperity also offers a full-featured CDP solution, helping companies achieve customer data confidence by solving for identity and reconstructing customer journeys. It offers features like automated data ingestion, normalization, and identity resolution, along with personalized campaigns powered by first-party data. Amperity is particularly useful for industries such as retail, travel, and hospitality, and includes solutions for maximizing campaign ROI and engaging customers with real-time feedback loops.
Last but not least, Twilio Segment is a flexible CDP that collects, cleans, and activates customer data for real-time insights. It integrates data into unified profiles using over 450 pre-built connectors and offers features like generative AI for targeted audiences and predictive AI for customer behavior. Twilio Segment offers flexible pricing plans, including a free option, so it's available to businesses of all sizes and needs.