CrossEngage

CrossEngage is a Customer Intelligence Platform that helps you get the most value out of your customers by fostering long-term, profitable relationships across all touchpoints. With a 360° view of every customer, you can build custom, predictive audiences and deploy them across all systems and touchpoints. The result is a more profitable customer relationship, not a costly, low-repurchase-rate, low-engagement, high-acquisition-cost problem.

Some of the key features of CrossEngage include:

• Customer Data Management: Consolidate and manage all first-party customer data in one place, breaking down data silos and providing a unified view of every customer.
• No-Code Predictive Modeling: Select from pre-trained models or build your own without coding, with automated machine learning that can handle hundreds of models.
• Intelligent Audience Management: Build predictive audiences with drag and drop, combining behavioral data and predictions to create engaging audience segments.
• Cross-Channel Campaign Management: Create user journeys visually, personalize communications, and respond to real-time user behavior.
• Data Activation: Deploy customer data across all marketing systems, including native email and mobile push channels or a variety of integrations.

CrossEngage is designed to help businesses shift to a customer-centric approach by using Customer Lifetime Value (CLV) as a predictive analytics foundation. This helps you find and expand on valuable audiences, optimize retention activities for maximum impact, and increase customer loyalty.

CrossEngage is designed for companies looking to improve their CRM strategy, particularly those who are struggling with customer retention and acquisition costs. The platform is designed to be easy to use, so data collection, management, and activation is seamless and efficient.

Published on July 6, 2024