If you're looking for a replacement for Cubed, Marketing Cloud is a good option. It includes a single customer profile, deep analytics, marketing AI to optimize campaigns and personalization to boost ROI. It also integrates with the #1 CRM for a single view of customer interactions and promises dramatic increases in marketing ROI, customer lifetime value and engagement.
Another good option is Lifesight, a unified marketing measurement platform with AI-powered insights. It uses a triangulation framework for measuring cross-channel campaigns, goal setting and incrementality intelligence to inform campaign optimization. Lifesight offers actionable insights to help marketers make decisions and maximize ROI, including an 8% incremental lift in sales and a 35% increase in conversions.
For a customer-centric approach, Insider is a customer data platform that collects customer data and uses AI to predict behavior and personalize interactions. It offers 360° customer profiles, predictive behavior analysis and integration with over 100 data sources and touchpoints. Insider's AI-powered personalization and omnichannel marketing solutions have been recognized by top industry research firms like Gartner and Forrester.
Last, Blueshift marries customer data with AI-powered decision-making to deliver to multiple channels. It includes a CDP for rich customer profiles, AI-powered decisioning to automate marketing and cross-channel delivery to manage customer journeys. Blueshift's real-time AI analyzes customer behavior and intent, helping businesses make better marketing decisions and boost their ROI.