Tealium has a broad customer data platform that captures and manages data in real-time, giving you a unified view of the customer across all touchpoints and systems. With real-time data connections, AI connections and prebuilt connections to more than 1300 systems, it can help you understand your customers, develop targeted engagement plans and drive growth through data-driven decision-making.
Another top contender is mParticle, which offers real-time data quality, AI insights and strong data governance to give you a single customer view across all channels. It can help you with predictive outcomes, real-time audiences, journey analytics and connections to more than 300 marketing and analytics tools, so it's good for companies large or small.
Lytics offers a privacy focused option for managing and unifying customer data, with features like generative AI integration, a composable architecture and data clean room support. It can be deployed in multiple ways and integrates with Google Cloud, so it's a good fit for companies that prioritize security and compliance.