Acxiom

Acxiom offers a range of data and technology solutions to help companies create meaningful customer experiences and profitable relationships. With a strong commitment to ethical data use, Acxiom helps companies manage and personalize interactions across all touchpoints.

Acxiom's solutions help companies acquire the right prospects, retain the right customers and grow their businesses through targeted marketing. Some of the solutions include:

• Audience Data: Provides high-performing audiences to power marketing campaigns.
• Data Management: Manages data with 50+ years of expertise.
• Acxiom Real Identity: Helps companies keep pace with evolving business and customer needs.
• Digital Marketing Solutions: Combines adtech and martech for better customer intelligence.
• Marketing Analytics and Strategy: Provides predictive analytics and measurement to drive business results.
• Data Privacy and Ethics: Helps companies put data privacy and ethics first in marketing and advertising.

Acxiom can help companies with a range of marketing challenges, including understanding and engaging customers, building high-value audiences, measuring marketing performance and optimizing ad spend. It serves a variety of industries, including automotive, financial services, retail, healthcare, insurance, media, telecommunications, technology, travel, restaurants, manufacturing and government.

Through partnerships and integrations with leading marketing cloud platforms, Acxiom helps brands get the most out of their marketing investments and improve performance. Using AI and machine learning, Acxiom can provide deeper insights and actionable recommendations to drive growth.

Acxiom has a long history of delivering results for top brands, including Mutual of Omaha, Scott's Miracle-Gro, Heathrow and Upwork. Its client-centric approach is reflected in the average tenure of Acxiom associates, which is 13 years compared to an industry average of 2-3 years.

Pricing is not publicly available, but companies can contact Acxiom for custom solutions tailored to their needs. For more information, visit the Acxiom website.

Published on July 1, 2024