If you're looking for a TVadSync alternative, Realytics is a good choice. The company offers a TV analytics and programmatic TV platform that measures the digital effects of TV advertising and optimizes TV ad campaigns. By linking TV commercials to resulting website traffic, Realytics offers a single view into how TV ads drive online activity so brands can optimize their media plans and improve return on investment.
Another good TVadSync alternative is AdTheorent, which uses machine learning for predictive targeting, geo-intelligence and cross-environment mapping. It helps advertisers drive real-world results by identifying high-probability converters, optimizing campaign results across many industries while protecting consumer privacy.
If you're looking for a broader marketing and measurement platform, check out InMarket. It connects brands with customers through industry-leading technology and data, providing solutions for scaled audience reach, AI-driven activation, attribution and actionable insights. Its features include real-time optimization, Comscore-Verified Data and customizable reporting, making it a good option for advertisers.
Last, Hybrid is a full-stack programmatic advertising platform that combines machine learning technology to deliver the best results. It includes features like TV-sync for synchronized TV and digital advertising, SmartBid for predictive user behavior and a Creative Studio for rich-media ad creation. Hybrid is good for agencies and brands that want to run their programmatic advertising in-house.