Optimizely Data Platform Alternatives

If you're looking for a replacement to Optimizely Data Platform, Treasure Data is a good choice. It's a Gartner-recognized leader in the customer data platform space, with a single customer profile that includes historical and real-time behavior and AI-predicted insights. It's good for breaking down data silos, with strong data governance and a unified customer experience across all touchpoints. It can help businesses grow and increase sales efficiency, with results including a 38% net income increase.

Tealium is another good option, with real-time data integration and a single customer view across all systems. With more than 1300 pre-built integrations and a big push on data privacy and security, Tealium is good for companies that want to build targeted engagement programs and drive growth with data-driven insights. It's good for loyalty and retention, growth and acquisition, predictive insights and customer analytics.

mParticle offers a customer data platform that combines real-time data quality and governance protections with AI-powered insights to drive conversion, retention and time-to-monetization. Features include a single customer view, predictive outcomes, real-time audiences, journey analytics and integration with more than 300 marketing and analytics tools. The platform is good for businesses of all sizes, with flexible pricing and a modular design that can grow with customers.