Ometria

Ometria is a customer data and experience platform tailored for retailers, allowing them to launch campaigns faster and identify opportunities for sustainable revenue growth. By using AI-driven insights, Ometria empowers businesses to create personalized experiences that drive long-term customer relationships.

Ometria has proven success with major retailers such as Ledbury, Ego and Fred Perry, with results including a 55% increase in orders from repeat customers for Ledbury and a 63% increase in repeat customers for Ego.

Ometria's key features include:

• Customer Data Platform: Centralizes customer data from all sources into a single, unified profile, allowing for advanced audience segmentation and targeted cross-channel campaigns.
• Cross-Channel Marketing: Enables the creation and execution of marketing strategies across multiple channels, including email, mobile, on-site and social.
• AI-Powered Insights: Offers predictive customer behavior analysis and lifecycle stage identification to help marketers make data-driven decisions.
• Personalized Experiences: Enables targeted marketing messages through customer intelligence and dynamic content.

Ometria integrates with existing technology stacks, including Shopify Plus and Magento, to ingest data with ease and minimize setup complexity. This means retail marketers can quickly and easily build customer-centric experiences.

Ometria is designed to help retailers overcome the challenges of delivering personalized marketing at scale, ensuring they can stay ahead of the competition through meaningful customer interactions. With Ometria, retailers can:

• Launch Campaigns Faster: Get campaigns to market faster with AI-driven insights and automated workflows.
• Grow Revenue: Identify opportunities for sustainable revenue growth through data-driven marketing strategies.
• Deliver Personalized Experiences: Create relevant interactions at the individual customer level, increasing customer lifetime value and retention.

Schedule a demo to learn more about Ometria's full range of features and see how it can help your retail business build smarter customer marketing.

Published on June 26, 2024