Dynamic Yield

Creates unique, algorithmically matched content, products, and offers for each customer across multiple digital touchpoints, driving revenue and loyalty.
Personalization Platform Customer Experience Management AI-powered Marketing Automation

Dynamic Yield is an AI-powered personalization platform that uses machine learning to create unique, algorithmically matched content, products and offers for each customer across multiple digital touchpoints. This Experience Operating System (Experience OS) enables businesses to build, analyze and personalize customer experiences, ultimately driving revenue and loyalty.

Dynamic Yield's core capabilities include:

  • Discover: Build, analyze and segment audiences
  • Target: Personalize content and offers for each customer
  • Recommend: Algorithmically predict what customers will be interested in
  • Engage: Reach customers at critical moments
  • Optimize: Experiment anywhere on your digital properties

The platform is well-suited for industries like eCommerce, Financial Services, Restaurants, Grocery, B2B eCommerce, Travel, iGaming and Media. It spans multiple channels including Web, Email, Apps and Ads, so you can deliver experiences in the right context.

Dynamic Yield uses AI and automation to improve operational efficiency, reduce costs and drive more revenue. Enterprise solutions are designed with security, privacy and compliance in mind to ensure scalability. The platform also features robust partner networks, extensive product documentation and a comprehensive learning center.

Some other key features include:

  • Element: A new dimension of hyper-personalization
  • Experience APIs: Provide developers with the tools to build custom experiences
  • A/B Testing & Optimization: Native experimentation capabilities
  • Predictive Targeting: Identify opportunities for relevant content
  • AdaptML Deep Learning: Leverage deep learning models for personalization

Dynamic Yield has been named a leader in personalization by Gartner, and clients like McDonald's, Synchrony, GlassesUSA, Tottenham Hotspur and Ocado have seen measurable improvements in revenue and conversion rates.

Some of the key benefits of using Dynamic Yield include:

  • Personalized experiences: Drive customer engagement and loyalty
  • Data-driven decision-making: Make informed decisions with powerful analytics
  • Scalability: Enterprise-grade solutions for growing businesses
  • Compliance: Ensure GDPR and data privacy

Dynamic Yield is perfect for businesses looking to deliver seamless, personalized customer experiences across multiple touchpoints, using AI and automation to drive revenue and growth.

Published on June 24, 2024

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