If you're looking for a Dynamic Yield alternative, Iterable is a good option. It's a cross-channel marketing platform that uses real-time data to personalize customer experiences. With features like personalized messaging, unified channels and dynamic campaigns, Iterable can help companies create engaging experiences that drive conversions and revenue. Its AI features, including customizable predictive goals and generative AI, help businesses in a variety of industries.
Another good option is MoEngage, an insights-led customer engagement platform that uses AI. It offers omnichannel communication, customer journey orchestration and AI-driven campaign optimization that can boost return on investment and personalize the customer experience. MoEngage is geared for enterprise-scale brands in industries like finance and retail, with scalable and secure options that can help companies understand customer behavior and target their marketing accordingly.
If you want to add AI to personalize marketing across the web, email and mobile apps, Marketing Cloud Personalization from Salesforce is worth a look. The service uses machine learning to recommend products and content based on customer behavior and to present real-time offers for the best response. It's geared for big businesses, with detailed campaign performance measurements and recommendations for the next-best action.
Bloomreach is another option worth considering, particularly for e-commerce businesses. It combines real-time customer and product data with AI to power personalized marketing and product discovery. With tools for email marketing, web personalization and mobile app optimization, Bloomreach can help companies automate SEO, manage product discovery and create multichannel customer experiences. Its flexible pricing and customer data engine make it adaptable to different business needs.