Measurement Studio Alternatives

If you're looking for a Measurement Studio replacement, Heeet is another option worth considering. It integrates with Salesforce and offers a full revenue attribution solution, including support for multitouch revenue attribution, advanced digital influence tracking and ROI simulation. Heeet's integration with Google Ads, Facebook Ads and other sources lets you see your marketing KPIs in Salesforce, and it's geared for companies that want to measure the return on investment of online and offline marketing.

Another option is Marketing Cloud, a unified customer data platform with sophisticated marketing analytics. It integrates with the #1 CRM and uses AI to provide insights that help you optimize campaigns and customer engagement. Marketing Cloud can help you increase marketing return on investment, customer lifetime value and customer engagement, so it's a good option for companies that want to analyze and optimize marketing.

If you're interested in B2B marketing automation, Marketing Cloud Account Engagement is designed to synchronize marketing and sales teams for better growth. It includes AI-based lead scoring and grading, automated cross-channel journeys and real-time sales alerts. The platform includes multi-touch attribution and out-of-the-box analytics, so it's a good option for companies that want to centralize their customer data and improve marketing performance.

Last, HockeyStack is an all-in-one command center for B2B revenue teams, with modern attribution, buyer journeys and account-level insights. It integrates with a variety of CRM, ABM and marketing automation tools, with no-code setup and dedicated customer support for a smooth onboarding process. HockeyStack is designed for data-driven decision-making and can help you optimize pipeline generation and sales performance.