Infinity Alternatives

If you're looking for a different Infinity alternative, Adtriba is another good option. Adtriba is a data-driven marketing analytics platform that includes multi-touch attribution and unified marketing measurement. It helps companies understand the effects of their marketing efforts and make data-driven decisions with advanced statistical models and machine learning algorithms. Adtriba's platform ingests data from sources like social media, paid search and email, and offers insights that can be used to optimize marketing and improve ROI.

Another good option is Lifesight, a unified marketing measurement platform that offers data and AI-driven insights. It includes a Triangulation Framework for measuring marketing performance across channels, Goal Setting and Forecasting, and Incrementality Intelligence for optimizing campaigns. Lifesight serves e-commerce, retail and B2B SaaS companies, among other industries, and can integrate with a range of marketing and sales channels. Its AI technology is designed to help marketers make more informed decisions, drive sales and grow profitably.

For companies that want to optimize revenue and ROAS with data-driven budgeting, SegmentStream is a good option. The platform combines predictive analytics, multi-touch attribution, media mix modeling and incrementality measurement. It offers automated cross-channel marketing reporting and AI-driven attribution recommendations, so companies can measure true incremental ROAS and increase ad spend with confidence. SegmentStream integrates with tools like Google Analytics and Google BigQuery, so it's a good fit for companies with large ad spend.

Last, Hyros is a sophisticated ad tracking and attribution software that optimizes ad performance with a patented AI attribution system. It tracks conversions like sales, calls and leads and sends that data to ad platforms for better targeting and cost optimization. Hyros offers features like long-term revenue forecasting and customizable attribution models, so it's a good fit for companies with complex traffic and marketing operations. The platform is designed to deliver a minimum 20% boost to ad ROI.