Markopolo

Markopolo is a Predictive AI company built for CPG businesses, providing no-code machine learning and AI infrastructure to drive growth. The platform empowers companies to connect, transform and activate their marketing data with the power of AI.

Markopolo helps businesses target with precision, optimize ad performance, and measure attribution. With automated marketing workflows, companies can personalize their approach and optimize for ROI. Key features include:

• Precision Targeting: Reach the right audience with every dollar spent.
• Optimization: Improve ad performance and reduce waste with AI-powered optimization.
• Advanced Attribution: Measure the impact of every ad with granular attribution.
• Seamless Automation: Rule-based automation to refine marketing workflows.

Markopolo also provides a suite of tools to capture customer data, including server-side tagging that can increase data capture by up to 21%. This allows for more accurate retargeting, user segmentation, and tracking. The platform also helps businesses optimize ad spend by optimizing budgets and bids across channels, resulting in up to 40% more KPI efficiency.

User reports are designed to be easy to understand and customize, so businesses can quickly see sales and ROI from different ad campaigns. Markopolo integrates with a variety of platforms including WooCommerce, HubSpot, Shopify, LinkedIn, Google Ads, and TikTok Ads, so businesses can build a comprehensive MarTech stack.

The platform offers a variety of pricing plans to accommodate different business needs, including a free trial period. The pricing tiers are:

• Starter: $99/month, with 100,000 events tracked and 1 audience cohort creation.
• Pro: $299/month, with 500,000 events tracked and 10 audience cohort creations.
• Growth: $599/month, with 1,000,000 events tracked and 100 audience cohort creations.
• Enterprise: Custom plans available upon request.

Markopolo is designed to be easy to use, so businesses of all sizes and marketing sophistication can benefit. With its advanced AI capabilities and automation features, it's designed to make marketing easier to manage while improving performance and ROI. Suitable for eCommerce, D2C, retail and marketing agencies, Markopolo helps businesses streamline their marketing operations and drive growth efficiently.

Published on June 14, 2024