If you're looking for another Bird alternative, Braze is worth a look. It's a customer engagement platform that uses AI to manage personalized, real-time interactions across email, mobile app, SMS, WhatsApp and web messaging channels. With features like data activation, journey orchestration and real-time execution, Braze is designed to optimize strategies and maximize engagement, and is used by companies in retail, media, finance and other sectors.
Another good option is Iterable, a cross-channel marketing platform that lets companies create personalized customer experiences. It uses real-time data to build one-on-one relationships across the web, email, SMS, in-app and other channels. Iterable's AI features, including customizable predictive goals and generative AI, let businesses create more personalized and engaging experiences that drive conversions and revenue.
If you're looking for something more enterprise oriented, check out Marketing Cloud Engagement from Salesforce. This platform offers personalized marketing and automated journeys across multiple channels and integrates with Salesforce products. It includes features like AI-powered decision making, content creation, mobile marketing and cross-channel analytics, and is designed to help you increase customer lifetime value and build targeted, personalized campaigns.
Last, ActiveCampaign offers an all-in-one marketing platform with personalized email marketing, automation and sales engagement tools. It has more than 900 native integrations with other tools, including popular ones like Shopify and Salesforce, and offers features like omnichannel marketing, content creation and AI-powered automations to help businesses expand their reach and convert leads more effectively.