Clay

Clay is designed to help you streamline your data enrichment and automate personalized outreach. The tool has a range of features for data coverage, AI-generated messages and integration with other tools to help you fine tune your sales and marketing.

Clay tackles the problems of juggling multiple data providers and manually writing personalized messages by combining those two tasks into one interface. People can use more than 75 data enrichment tools and an AI agent to get the best data coverage and to set up targeted outreach campaigns. That lets teams move faster from idea to execution, improving productivity and results.

Among Clay's features are:

• Build lead lists: Combine data from more than 10 built-in sources like Companies, Google Maps and more to create lists.
• Data enrichment: Use more than 150 data providers to find contact information, firmographics and other details from a variety of sources.
• AI messaging: Write personalized emails based on data research, a move that can increase response rates and bookings.
• Integrations: Link to popular tools like CRMs, email sending tools and more to keep your workflow and data in sync.

Clay's pricing plan includes a 14-day free Pro trial so you can try it out before paying for a subscription. The tool is for anyone, from large enterprise companies to small startups and solo founders, and can be used for inbound and outbound lead generation and management.

If you add Clay to your workflow, you can improve your sales and growth efforts, freeing up time and improving productivity. Clay is for teams that want to improve their data enrichment, lead generation and personalized outreach, and Clay offers a flexible and powerful tool to help you scale.

Published on June 14, 2024