Question: Is there a platform that allows broadcasters to offer targeted audience solutions to their advertising clients?

Proximic offers a robust targeting solution powered by AI and contextual intelligence. It allows media buyers to target specific audiences based on demographic, behavioral, and other attributes, and ensures ads are shown next to contextually relevant content. Proximic supports a wide range of media, including video, web display, mobile, and gaming, making it flexible for various needs.

For AI-based solutions, Futuri provides a suite of tools designed to enhance audience size and revenue across radio, TV, and digital platforms. Its solutions include TopLine for sales intelligence, SpotOn for creating spec spots, and AudioAI for personalized audio experiences, among others. These tools are designed to increase efficiency and boost revenue through real-time trend monitoring and AI-powered insights.

Another great option is TVadSync, which leverages intelligent targeting to drive conversions and build brand awareness. By combining TV and online data, TVadSync delivers a deep understanding of audience media behavior, helping health and pharma companies, broadcasters, and local TV station groups better understand their audiences and offer targeted solutions.

For those focusing on audio advertising, AMA offers a dynamic creative platform that delivers personalized, data-driven ads across various audio formats. Combining contextual and audience-level data, AMA creates millions of personalized ads quickly and supports hyper-personalized audio ads in over 100,000 locations, enhancing sales and brand recall for various industries.