If you're looking for another Vibrant Media replacement, Optable is a contender. It's a privacy-first advertising data clean room platform that spans the entire data supply chain. Optable offers identity management, data collaboration tools and a DMP for today's modern audience data management, so it can handle audience data in the post-cookie era. It also has a Privacy Sandbox for Chrome users so audience targeting is privacy-first.
Another contender is Seedtag, which uses AI technology to target ads to people who are likely to be interested in them. Seedtag processes more than 60 million articles per day to spot trends and topics so brands can reach the audience they want. The company's contextual intelligence, personalized segments, and dynamic placement optimization can improve attention, brand lift and ad recall.
RTB House also offers personalized marketing campaigns using Deep Learning technology. With features like self-optimizing campaigns, ContextAI to understand customer context and strong brand safety protection, it's a powerful way to increase brand awareness and customer engagement. The company's technology works well for industries like fashion, electronics and travel.
BeOp is another contender, focusing on contextual ad matching based on keywords and high-interest areas of the page. With conversational units to capture user interest and a self-serve ad management system, BeOp can offer better performance and data capture. It's been used by several big brands and can be integrated with popular CRM and DMP tools for easy data integration.