If you're looking for a TVision alternative, Realytics is a good option. It's a platform for measuring and optimizing TV advertising campaigns by linking TV commercials to resulting website traffic. Realytics offers tools like real-time spot detection, TV performance measurement and digital activation to turn TV-engaged audiences into digital leads. That makes it a good option for brands and agencies trying to get more out of their TV ads online.
Another good option is TVadSync, which specializes in performance advertising and smart targeting to get conversions. It collects raw TV data from millions of households and matches TV and online behavior for a detailed portrait of audience media behavior. It's geared for health and pharma companies, broadcasters and local TV station groups that want to understand their audience better and offer targeted options.
If you want a broader real-time marketing and measurement system, check out InMarket. It offers tools for reaching a large audience, AI-powered omnichannel activation, campaign measurement and insights. Among its tools are InMarket Moments for location-based activation, Real-Time Optimization for optimizing campaign performance, and Comscore-Verified Data for validated insights. It's good for brands trying to reach customers and optimize their marketing.
Also worth a look is Attention Intelligence Platform, a collection of tools to measure and optimize attention on ads so advertisers can get the most attention and best brand and performance results. The system uses AI models trained on real eye-tracking data and presents results through a visual dashboard. That makes it good for advertisers trying to optimize their approach and get better results out of their ads.