If you're looking for a PersonaClick alternative, Bloomreach is another good option. It marries real-time customer and product data with AI to personalize marketing, product discovery, content and conversational shopping through a single platform. Email marketing, web personalization, ecommerce search and ad optimization can automate SEO and product discovery and orchestrate profitable growth.
Another choice is Braze, a customer engagement platform that uses AI to manage personalized, real-time interactions across multiple channels. It includes data activation, Sage AI to personalize journeys, and journey orchestration with real-time triggers. Braze also offers cross-channel messaging and real-time execution, so it's a good fit for retail and e-commerce companies that want to optimize onboarding, engagement and acquisition.
MoEngage is another option, with insights-led customer engagement using AI-powered campaign optimization and omnichannel communication. It offers customer journey orchestration, website personalization and real-time transactional alerts, and is designed to be scalable and secure for enterprise brands. MoEngage helps companies understand customer behavior and preferences, leading to higher engagement and return on investment.
If you're looking for a more advanced marketing automation system, Adobe Marketo Engage is a good choice. It helps orchestrate and personalize customer journeys across many touchpoints with AI-powered marketing automation and predictive audiences. It's particularly good for B2B marketing, with features like marketing automation, account-based marketing and lead management to synchronize marketing and sales.