If you're looking for a solution that focuses on audience targeting with a strong privacy emphasis for user data, Permutive is definitely worth a look. The platform is designed to let publishers reach and monetize their full audience without third-party cookies. It includes edge processing, which preserves data privacy by performing sensitive processing on user devices, and real-time reporting to measure campaigns immediately. Those abilities can help you build strong relationships with advertisers and generate more ad revenue.
Another contender is Optable, an end-to-end data clean room platform designed for privacy-first advertising. It includes identity management, data collaboration tools and a new generation data management platform (DMP) that works with big cloud computing providers. Optable's Privacy Sandbox is designed for Chrome users, and it has strong data governance and privacy controls, making it a complete solution for audience data management in a post-cookie world.
For AI-based contextual intelligence, Proximic has a targeting solutions platform that can reach people without using identifiers. It combines predictive audiences and contextual intelligence to show ads in contextually relevant environments. That's good for both media buyers and sellers, offering privacy-first inventory curation tools and efficient, incremental reach.
Last, Dstillery uses AI technology to create custom audiences based on browsing behavior without cookies or IDs. Its ID-free technology and other tools like Awareness, Consideration and Direct Response are designed to simplify advertising campaigns, aiming to optimize marketing goals without sacrificing privacy.