If you need a more mature platform that offers a native customer data platform along with omni-channel support, Insider is definitely worth a look. Insider collects customer data, uses AI to predict behavior, and personalizes interactions across web, email, site search and other touchpoints. It offers 360° customer profiles, predictive behavior analysis, and support for more than 100 data sources and touchpoints. Insider's AI and machine learning technology provides highly personalized customer experiences, with real-world examples of substantial ROI and AOV improvements.
Another top contender is Treasure Data, a Gartner customer data platform leader. It builds single customer profiles by combining historical and real-time behavior with AI-predicted behavior. This helps companies overcome data silos and deliver a unified customer experience across all touchpoints. Treasure Data boasts strong data governance and a business growth strategy, with results like 38% net income growth and 350% renewal rate increase.
Blueshift is another top option, with an AI-powered marketing platform that unifies customer data across multiple channels. It includes a Customer Data Platform for building rich customer profiles and automating marketing work, along with cross-channel delivery capabilities for email, SMS, in-app messages and more. Blueshift's real-time AI can be used to segment audiences, predict customer intent and recommend products or content, making it a good option for data-driven marketing decisions.
Last but not least, mParticle offers a full CDP with a single customer view across all channels. It combines real-time data quality and governance with AI-powered insights and predictions to drive conversion and retention. With more than 300 marketing and analytics tool integrations and flexible pricing, mParticle can help businesses of all sizes with its modular platform that can grow as users need it.