Question: I'm looking for a platform that can help me automate and optimize customer journeys across multiple touchpoints, can you suggest one?

If you need a platform to automate and optimize customer journeys across multiple touchpoints, Adobe Marketo Engage is a top contender. It lets companies orchestrate and personalize customer journeys with marketing automation, account-based marketing, lead management and email marketing with AI-powered marketing automation. It also integrates with other Adobe tools, so it's a good fit for B2B marketing with long sales cycles.

Another strong contender is Insider, a customer data platform that collects customer information and uses AI to predict behavior and personalize interactions. Insider offers 360° customer profiles, predictive behavior analysis and connections to more than 100 data sources and touchpoints. It can handle a range of channels, including web, email, site search and WhatsApp, so it's good for companies that want to use personalized customer interactions to drive growth and revenue.

MoEngage is another insights-led customer engagement platform that uses AI to optimize interactions and deliver personalized customer experiences across multiple channels. It offers customer insights and analytics, omnichannel communication and AI-powered campaign optimization, so it's a good fit for enterprise-level brands in financial services and retail.

For a more complete solution, Braze offers AI-powered customer engagement with real-time interactions across multiple channels. It combines data from multiple sources into highly personalized experiences, and features include journey orchestration, cross-channel messaging and real-time execution. That makes Braze a good fit for retail, media, finance and travel.