Question: How can I get a more accurate view of my ad performance to make better decisions on my advertising budget?

To get a more accurate view of your ad performance and make better decisions on your advertising budget, Hyros offers a sophisticated ad tracking and attribution software. This platform uses a patented AI attribution system, conversion tracking, and long-term revenue forecasting to give you a clear view of ad performance. It also integrates with a wide range of tools and provides customizable attribution models, which can help you achieve a minimum 20% boost to ad ROI.

Another great option is AdBeacon, which is specifically designed for ecommerce brands and agencies. It provides detailed views of ad performance using 1st party data, click attribution, and various attribution models. AdBeacon also includes features like in-platform budget management, custom audience building, and performance metric filters to help you improve ROAS and drive business growth.

For e-commerce teams looking for AI-powered optimization, Admetrics is an excellent choice. It offers modules for business intelligence, marketing mix modeling, tracking and attribution, experimentation, and data activation. This platform connects to over 50 shops and marketplaces and provides detailed insights to help you allocate your budget effectively and optimize performance quickly.

Singular is another robust platform that combines marketing data and applies accurate attribution to provide performance insights. It automates data standardization and integrates marketing data from multiple sources, offering a single view of ROI. This helps marketing teams optimize campaigns and make data-driven decisions to maximize marketing ROI.