If you're looking for a Seethrough alternative, Clearbit is a top choice. It's got powerful data enrichment tools geared for B2B teams, using AI and public data sources to clean and normalize data. Clearbit is good for fleshing out CRM data, scoring leads and optimizing forms. It also integrates with popular tools and offers real-time lead scoring and buying intent signals.
Another good option is Lusha. The service taps into social networks, web sources, Salesforce and other sources to provide premium data for sales teams. Lusha features include Intent for gauging a company's purchase likelihood, Job Change Filter for prospect updates and Data Enrichment for automated Salesforce updates. It also protects customer data with ISO 27701 certification and GDPR compliance, so it's a good option if you're concerned about that.
If you're looking for a system that's geared for AI-driven decision making and cross-channel marketing, check out Blueshift. The service marries customer data with AI to create marketing plans across many channels. Blueshift's Customer Data Platform (CDP) lets you create rich customer profiles and segment audiences. It integrates with hundreds of tools, giving you a unified view of your customer data.
Last, Twilio Segment is a good choice if you want a CDP that ingests, cleans and activates customer data for real-time insights. It automatically enriches customer profiles and can link data with 450+ pre-built connectors. Twilio Segment has flexible pricing and supports many integrations, so it's good for data engineers, marketers and product managers.