Lotame Alternatives

If you're looking for a replacement to Lotame, the Optimizely Data Platform is a good option. It acts as a customer data platform (CDP) that aggregates, segments and activates customer data in real-time across multiple touchpoints. With more than 60 pre-built integrations and a focus on targeted experimentation and personalization, it can help you drive engagement and conversion through advanced targeting and real-time personalization.

Another good option is Blueshift, an AI-powered marketing platform that combines customer data with AI-driven decision-making. It includes a CDP for building deep customer profiles and AI-powered decisioning for automating marketing operations. Blueshift supports multiple marketing channels and integrates with hundreds of tools, so it's a good option for managing customer journeys and making real-time marketing decisions.

If you're concerned about privacy, check out Lytics. This composable CDP is designed to handle, aggregate, enrich and activate customer data in a privacy preserving and compliant way. It integrates with Google's Vertex AI and offers features like generative AI and a Customer 360 Readiness Index, so it's a good option for companies that want to get more out of their customer data.

Last, Tealium offers a full-fledged customer data platform that ingests and manages data in real-time, providing a single customer view across all touchpoints. It includes real-time data integration, AI integration and pre-built integrations with more than 1300 systems, which can help companies better understand their customers and drive growth through data-driven insights and targeted marketing.