If you're looking for a Datarize alternative, Adobe Marketo Engage is a good option. The marketing automation platform lets companies orchestrate and personalize customer journeys across many touchpoints, with features like marketing automation, account-based marketing and email marketing. It's geared for B2B marketing and can be integrated with other Adobe tools for a complete marketing stack.
Another good option is Dotdigital, which centralizes and enriches customer data to create personalized, multichannel marketing experiences. It offers advanced machine learning algorithms and a variety of tools for email, SMS and website personalization, among other options. The platform integrates with many ecommerce and CRM systems to help break down data silos, making it a good option for marketers.
If you're looking for a broader range of marketing automation and customer engagement tools, check out Marketing Cloud. The platform offers unified profiles and analytics, marketing AI and personalization to maximize ROI from marketing programs. It integrates with the #1 CRM, providing a single customer view, and is expected to improve customer engagement and revenue.
Last, Listrak is a full-service cross-channel marketing automation platform that unifies multiple channels into a single view of each customer. It offers features like email automation, predictive analytics and real-time customer insights that can help drive revenue growth and better customer engagement. The platform is geared for retailers and brands looking for a complete marketing solution.