If you're looking for a way to collect Zero-Party Data from customers to inform product decisions, Zigpoll is a great option. It's a full-featured survey and feedback tool that can be used for post-purchase surveys, email capture campaigns and interactive polls. It integrates with multiple platforms including Shopify, BigCommerce and WordPress, so you can get up and running quickly. With its user-friendly interface and advanced targeting rules, you can make informed product decisions, segment customers and identify issues with your website.
Another option is Sprig, an all-in-one product experience platform that uses AI to help companies optimize product adoption and retention. It combines targeted surveys, replays and feedback collection to identify trends in user feedback and behavior. Advanced features like expert-made templates, data integrations and customizable dashboards help product and research teams get continuous learning and actionable insights to improve user experience and reduce churn.
If you prefer a more centralized approach, Iterate offers a Customer Insights Manager (CIM) that centralizes customer feedback across different teams. It includes a variety of ways to collect feedback, including in-app mobile surveys and one-click email surveys, along with an AI-powered Research Assistant to analyze text responses. Advanced filtering and segmentation tools help drill down into customer issues and sentiment, so businesses can make more customer-centric decisions.
Last, Pulse Insights is a more advanced platform for collecting contextual feedback and preferences. It includes microsurveys and hyper-targeted surveys that are embedded and omnichannel, providing high-volume insights to better understand customers. This platform is designed to scale for large enterprise programs and offers powerful integrations, AI insights and actionable feedback to improve customer experience and data-driven decision-making.