Question: How can I target in-market buyers at my target accounts with precision targeting capabilities?

If you want to zero in on in-market buyers at your target accounts, 6sense is a great option. The company's Revenue AI technology spots in-market accounts, crafts personalized messages and automates meeting qualification and booking. It fits into your existing technology stack, offering insights to help you create pipelines, improve conversion rates and increase revenue.

Another contender is Demandbase. The company's all-purpose Go-to-Market platform combines account-based marketing (ABM) with B2B advertising and data. It includes Account-Based Experience (ABX), Predictive Analytics and a single view of accounts for optimizing engagement and unifying sales and marketing operations. It's a good fit for companies that want to hit revenue targets with a more disciplined approach to targeting and engagement.

If you want to find and engage with in-market buyers through intent data, check out KickFire. The company tracks website visitors based on engagement signals, offering insights that sales and marketing teams can use to take action. It integrates with Google and Adobe Analytics, so you can trust the data. KickFire is good for marketers and sales teams, letting them measure campaign results, find content that resonates and reach in-market buyers.

Last, Intentsify offers an intent-based marketing platform that uses AI-powered models to identify companies that are in the market for particular business solutions. With its own natural language processing technology and integration with other data sources, Intentsify lets B2B marketers reach the right decision makers and generate intent-qualified leads. It works for demand generation and display advertising use cases, so it's a good option for precise targeting.