Intentsify

Intentsify offers intent-based marketing tools to help accelerate pipeline and revenue growth. By combining AI-driven intent models with specific business needs, the platform identifies companies exhibiting research behaviors directly relevant to their business solutions. This allows for targeted engagement with potential buyers at the point of purchase, addressing their top concerns.

Intentsify uses sophisticated natural language processing (NLP) technology to automatically calibrate intent-scoring models to meet specific business needs. The platform offers:

• 140 billion monthly intent signals from a variety of sources and languages.
• Industry-leading NLP technology for automated setup and calibration.
• Signal visibility at the URL level, a feature only available with Intentsify.
• Intuitive reporting and in-depth analytics, including insights into buyer intent signals and digital program engagement.

Intentsify offers a variety of features to fuel demand generation and display ad programs, targeting buyers with relevant content and messaging. This includes intent-activated content syndication and customized intent signals for timely, targeted ads. The platform ingests a variety of data sources, including ad exchanges, digital program engagement, website activity, publisher co-ops, social media and social sharing tools.

Intentsify is designed to help B2B marketers with their go-to-market efforts, helping them understand complex buyer journeys and deliver personalized interactions at scale. The platform supports a variety of use cases, including:

• Demand generation: Reaching key decision-makers and generating intent-qualified leads through targeted programs.
• Display advertising: Reaching buyer personas with relevant ads based on research activity, improving targeting precision.

Pricing is based on the number of accounts being monitored, topics and keywords being tracked, user seats and integrations. Customers can cancel up to 30 days before renewal of their subscription.

By concentrating on precise intent data and advanced AI-driven solutions, Intentsify helps B2B brands achieve the highest possible revenue growth, improve the effectiveness of marketing and sales efforts, and build more targeted digital programs.

Published on June 29, 2024