Question: How can I reach my target audience with ads that are relevant to their interests and emotions, without relying on cookies?

If you want to target people with ads without relying on cookies, Dstillery is a good option. The company uses AI technology to create custom audiences based on browsing behavior, so you can target people precisely without relying on IDs. It offers three custom audience solutions and tools like Audience Brief Genius to pick audiences using OpenAI technology. That should help brands and agencies fine-tune their campaigns and reach their marketing goals.

Another good option is Optable, an end-to-end data clean room platform that's geared for privacy-first advertising. It's got tools for identity management, data collaboration and audience data management. Its features include a DMP for modern audience data management and a Privacy Sandbox for Chrome users, and Optable is designed to target audiences in a privacy-first way. It connects to major cloud providers and business systems, and it offers real-time insights and flexible identity tools to let you manage audience data.

Permutive is another privacy-first option geared for publishers that want to get the most value out of their audience without trampling consumer privacy. It uses edge processing, which means it runs sensitive processing on users' devices, so it doesn't have to send data to a third party. That means it can protect data privacy and reduce latency. Permutive offers real-time reporting and optimized page speed, so publishers can see how campaigns are performing and target their audience accordingly. That means it's good for advertisers who want to reach audiences on premium publishers while protecting data privacy.

If you're looking for a cookieless data platform that's GDPR compliant, check out Anonymised. It matches publishers wanting to monetize their audience with advertisers who want to optimize marketing performance. It offers a persistent cross-publisher identifier for consented users, lookalike predictions for non-consented users, and custom interest and intent data for targeted campaigns across all browsers. Anonymised says it reaches 90% of the audience in cookieless browsers and offers up to 8x higher yields on cookieless inventory, so it's a good option for targeted advertising.