Question: I'm looking for a solution that allows me to create targeted campaigns and manage customer interactions across email, SMS, and other channels.

If you need a system to build targeted campaigns and manage customer interactions across many touchpoints, Braze is worth a look. The customer engagement platform uses AI to orchestrate real-time interactions and offers cross-channel messaging across email, mobile app, SMS, WhatsApp and web messaging. It also has features like journey orchestration, data activation and real-time triggers that can help you personalize interactions and optimize marketing campaigns.

Another strong contender is Iterable, a cross-channel marketing platform that uses real-time data to personalize customer interactions. It lets companies build one-on-one relationships with customers across the web, email, SMS, in-app and other channels. Iterable's AI abilities, including customizable predictive goals and generative AI, can help you optimize marketing campaigns and improve engagement.

If you need a more general-purpose marketing system, ActiveCampaign is a strong contender. It offers personalized email marketing, automation and sales engagement tools. With more than 900 native integrations, ActiveCampaign is a good choice for omnichannel marketing, content creation and audience management. It's good for companies of all sizes looking to cultivate their audience with targeted email and SMS messages.

Last, Klaviyo is a marketing automation system designed to help you build a stronger digital relationship with customers. It offers real-time data and AI-powered insights so businesses can create dynamic emails, personalized content and targeted segments across multiple channels, including SMS and mobile push notifications. Klaviyo's customer data platform and automated flows let you optimize marketing campaigns and improve return on investment.