AppsFlyer is an app marketing and growth platform that lets you see the big picture of how well your app is working. It's got tools for measuring return on investment, customer satisfaction and deep linking, all while protecting privacy. It integrates with 90+ partners around the world, covering a range of marketing channels, and is used by gaming and financial services companies.
Optable is an end-to-end data clean room platform for privacy-first advertising. It's got tools for identity management, data collaboration and privacy controls, making it a good option for managing audience data in the post-cookie era. With real-time insights and flexible identity tools, Optable enables media owners, publishers and marketers to build purpose-limited data applications.
Exactag offers a marketing performance platform that's geared for future-proof tracking and sophisticated algorithms. It uses data clean rooms for anonymous tracking and offers data-driven attribution and customizable reporting. It's good for marketers who need to measure performance accurately and adapt to new data sets and modeling techniques.
For privacy-first audience targeting, Permutive lets publishers maximize ad revenue without trampling on consumers' privacy. It uses edge processing to run sensitive data processing on users' devices, protecting data privacy and offering real-time reporting to measure campaigns. It lets publishers win more RFPs and monetize their first-party data.