Question: Can you recommend a digital marketing strategy that helps increase ROI across all marketing channels?

For a more comprehensive digital marketing strategy that can help you maximize ROI across all marketing channels, take a look at Marketing Cloud. This platform provides a single customer view through its Customer Data Platform and integrates with the #1 CRM. It also includes Marketing Analytics, AI-powered insights, and Personalization tools to help you optimize campaign performance and maximize ROI. The system has been shown to increase marketing ROI by 28%, customer lifetime value by 27%, and customer engagement by 31%.

Another option is Lifesight, a unified marketing measurement platform that offers insights and AI-powered data. Its features include a Triangulation Framework for measuring marketing impact across both online and offline channels, Goal Setting and Forecasting for more informed decision making, and Incrementality Intelligence for optimizing campaigns. Lifesight has delivered an 8% incremental lift in sales and a 35% increase in conversions for customers, and can help you maximize ROI and drive scalable customer growth.

Another option is Adtriba, a data-driven marketing analytics platform that offers unbiased, cross-channel multi-touch attribution and unified marketing measurement tools. It uses advanced statistical models and machine learning algorithms to automatically collect data from a wide range of sources, giving you actionable insights and helping you optimize your marketing for better ROI.

For an AI-powered marketing solution, Blueshift combines customer data with AI-driven decision-making to reach customers across multiple channels. Its features include a Customer Data Platform, AI-Powered Decisioning, and Cross-Channel Delivery, which means you can build rich customer profiles, predict customer intent, and make data-driven marketing decisions. Blueshift's real-time AI can analyze customer behavior and intent, so you can segment audiences and optimize marketing campaigns.