If you want to automate and scale personalized omnichannel marketing campaigns, Blueshift is an AI-infused marketing platform that marries customer data with AI-driven decisions. It spans many marketing channels and includes a Customer Data Platform (CDP) to create detailed customer profiles and easily accessed segments. Blueshift can analyze customer behavior in real-time, create audience segments and make data-driven marketing decisions so you can maximize your return on investment.
Another top contender is Breinify, an AI-powered personalization engine that automates and scales omnichannel consumer engagement for e-commerce, retail and consumer packaged goods companies. It includes features like dynamic product recommendations, easy integration with existing marketing technology and fast launch and testing of AI experiences. Breinify is used by big brands that rely on it to increase engagement and revenue growth through targeted personalization across many channels.
Adobe Marketo Engage is a full-featured marketing automation system that lets companies orchestrate and personalize customer journeys across many different touchpoints. It includes AI-powered marketing automation, predictive audiences and automated personalized experiences. Marketo Engage is geared for B2B marketing, with features like lead management and account-based marketing to help companies cultivate customers over their lifetime.
Last, Iterable lets companies deliver personalized customer experiences to the web, email, SMS, in-app and other channels. Its real-time data capabilities and dynamic campaigns mean more engaging and personalized experiences that drive conversions. The company's AI-powered optimization and horizontally scaled architecture make it a good fit for companies like consumer apps, media and retail.