If you need a platform to amplify your marketing automation with AI-powered insights, Adobe Marketo Engage is a top contender. This full-featured platform lets companies orchestrate and personalize customer journeys across many different touchpoints, with features like AI-powered marketing automation, predictive audiences and personalized experience automation. It's geared for B2B marketing and tightly integrated with other Adobe tools for a unified customer engagement plan.
Another serious contender is Blueshift, which marries customer data with AI-driven decision-making to improve marketing effectiveness and return on investment. Blueshift offers a Customer Data Platform for building detailed customer profiles, AI-Powered Decisioning for automating marketing work, and Cross-Channel Delivery to manage customer journeys across many different channels. Its real-time AI can assess customer behavior and intent, letting you more easily segment audiences and make more intelligent marketing decisions.
MoEngage is another contender. This insights-first customer engagement platform uses AI to optimize interactions and deliver personalized customer experiences across many different channels. It offers features like customer insights and analytics, omnichannel communication and AI-powered campaign optimization. MoEngage is geared for enterprise-scale brands across many industries and can help you improve customer engagement and return on investment with targeted campaigns.
Last, ActiveCampaign offers a full marketing platform with AI-powered automations to suggest, personalize and validate marketing campaigns. It handles omnichannel marketing, content creation, audience management and analytics, with more than 900 native integrations to help you coordinate customer engagement across many different industries.