Act-On

Act-On is an email marketing automation platform for enterprise businesses, with tools to design, track and optimize campaigns. It's designed to help marketers deliver real business outcomes through modern agile marketing automation, using AI, journey builders, segmentation analysis and advanced analytics.

Act-On has a number of key features to help you improve your marketing:

• Email Marketing: Automated email and omni-channel marketing with high email deliverability.
• Advanced Analytics: AI-powered analytics that give you fast answers to complex marketing questions.
• Lead Generation: Automated journeys using web, email, social and multichannel solutions to move prospects into the sales funnel.
• Lead Scoring: Accurate measurement of buyer intent with AI-powered predictive lead scoring.
• Martech and CRM Integrations: Integration with over 1,000 marketing technology tools and CRM systems.
• Sales Enablement: Ensuring the best leads are sent to sales quickly, with sales intelligence and Act-On Anywhere capabilities.

Pricing is based on the number of contacts you actively market to, not the total contacts in your database. This approach is designed to offer a cost-effective solution for companies of all sizes.

Act-On backs up its customers with dedicated, fast and reliable customer support, professional services, best practices and benchmarks to help marketers get the job done quickly.

Act-On is geared for enterprise businesses looking for a full marketing automation platform. It can help streamline marketing operations, personalize customer interactions and drive business results.

Published on July 11, 2024