Tapad Alternatives

If you're looking for a Tapad alternative, MoEngage is a good choice. The company's AI-powered customer interaction platform is designed to personalize customer experiences across multiple touchpoints and optimize return on investment. With omnichannel communication, customer journey orchestration, and AI-powered campaign optimization, MoEngage is geared for enterprise brands across industries to help companies understand customer behavior and preferences to target the right audience.

Another good Tapad alternative is Braze. The company's customer engagement platform uses AI to manage real-time interactions across channels like email, mobile app, SMS and WhatsApp. It combines data from different sources for a highly personalized experience and uses Sage AI to learn brand behavior and create on-brand content. Braze is good for retail, media, financial services and travel companies that want to optimize onboarding, engagement and acquisition.

Appier is another option for marketing and customer experience optimization. Its suite of tools includes user acquisition, campaign automation, conversion optimization and AI personalization. Appier's platform lets brands predict and target high-lifetime-value users, automate workflows and drive immediate conversions with AI-powered efforts. It's been used in gaming, e-commerce and financial services to improve user acquisition and campaign performance.

If you want a platform that marries customer data with AI-powered decision-making, Blueshift is a marketing automation option. Blueshift's Customer Data Platform creates detailed customer profiles and uses AI-powered decisioning to automate marketing workflows. It spans multiple marketing channels and integrates with hundreds of tools to give you a unified view of your customer so you can make marketing decisions based on real-time analysis of behavior and intent.