If you're looking for a Smadex replacement, AdRoll is a good option. It offers a broad range of digital advertising tools, including display, video, native, retargeting and brand awareness ads. AdRoll uses AI and machine learning to optimize marketing campaigns with features like dynamic creative optimization, marketing automation and detailed analytics and attribution.
Another good option is RTB House, which specializes in personalized marketing campaigns powered by Deep Learning technology. Its features include self-optimizing campaigns, personalized retargeting and ContextAI that understands customer context without third-party data. RTB House also has 3-layer brand safety protection, so it's a good option for agencies and e-commerce companies looking to improve their online marketing.
Smartly is another powerful option, with an end-to-end advertising platform that automates and optimizes campaigns across many digital channels, including Meta, Snapchat and Google Marketing Platform. Its tools include a Creative Suite for creating large-scale assets, a Media Suite for optimizing campaigns, and an Intelligence Suite for insights that lead to action. Smartly streamlines workflows and optimizes efficiency, making it a good option for brand marketing teams and performance teams.
Last, Flashtalking is a good option for those who need automation to personalize ads across social, open web and CTV touchpoints. It offers real-time personalization, advanced automation and no-bias ad serving. The company's platform also offers creative intelligence insights and holistic brand verification, so it's a good option for workflow management and optimizing ad campaigns.