If you're looking for a different alternative to Outbrain, Smartly is a good option. It's an end-to-end advertising platform that uses AI to automate and optimize campaigns across many digital channels like Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. It includes features like predictive budget allocation, automated campaign management, dynamic creative optimization and actionable insights to help agencies and brand marketing teams work more efficiently and effectively.
Another good option is AdRoll, which offers sophisticated AI and machine learning technology to optimize marketing campaigns across multiple channels, including display, video, native, retargeting and brand awareness ads. AdRoll is geared toward advanced audience modeling, dynamic creative optimization, marketing automation and analytics to create campaigns that are more efficient and effective for the target audience. Its tiered pricing plans and full suite of services make it flexible for different marketing goals.
If you want to use AI to generate ads, AdGen is an interesting option. It uses generative AI to generate persuasive ad text and imagery for channels like Meta Ads, Google Ads, LinkedIn and TikTok. AdGen offers fast ad creation, A/B testing, on-brand creatives, multi-platform publishing and 24/5 global support. The platform can help users save time and money by automating ad creation and improving ROAS.
Last, Instreamatic is an AI-powered platform that optimizes audio and video ads for maximum relevance and ROI through advanced personalization and automated A/B testing. It offers features like ad concept generation, automatic video and audio editing and media optimization. Instreamatic is geared toward industries like QSR and automotive, and offers a new revenue stream for publishers through AI-powered contextual ads, so it's a cost-effective and scalable option.