Hyros Alternatives

If you're looking for a Hyros alternative, Adtriba is a good option. The company's platform provides unbiased, cross-channel marketing analytics and multi-touch attribution. With automated data collection, AI-powered evaluation and actionable insights, Adtriba helps businesses understand the true impact of their marketing efforts and optimize their budget for better ROI. It's geared for businesses with big ad budgets and can provide detailed analysis of customer journeys.

Another contender is SegMetrics. It connects data from many marketing tools to optimize every stage of the sales funnel. SegMetrics has advanced ad attribution options like a lifetime attribution window and no double-counting, and it can be used for funnel optimization and cohort segmentation. With more than 90 marketing tool integrations, customers can create visualizations of their customer journeys and make data-driven decisions to maximize their ROI.

Admetrics is another option. The AI-powered platform optimizes e-commerce advertising performance with tools like Business Intelligence, Marketing Mix Modeling and Tracking & Attribution. It can combine data from many sources and provide fast decision-making insights that can lead to big ROAS improvements. The setup is fast, and the company offers a range of features geared for e-commerce businesses.

If you're looking for a more general marketing measurement tool, SegmentStream is worth a look. The company's platform combines predictive analytics, multi-touch attribution and media mix modeling to maximize revenue and ROAS. It offers AI-powered attribution and actionable budget recommendations, making it a good choice for businesses looking to scale their ad spend with confidence. SegmentStream integrates with common data sources and offers customizable dashboards and filtering.