If you're looking for another Blue Media Services (BMS) replacement, AdRoll is a good candidate. AdRoll is a digital advertising platform that uses AI and machine learning to optimize marketing campaigns across multiple channels, including display, video, native, retargeting, and brand awareness ads. It offers features such as advanced audience modeling and targeting, dynamic creative optimization, marketing automation, and analytics and attribution. The platform offers tiered pricing plans, including pay-as-you-go and full-featured packages, to match different marketing objectives.
Another good candidate is Smartly, an end-to-end advertising platform that automates and optimizes campaigns across multiple digital channels including Meta, Snapchat, Pinterest, TikTok and Google Marketing Platform. Smartly's all-in-one suite includes tools for creating and optimizing creative assets, running campaigns, and getting actionable insights. The platform is designed to simplify workflows and address common advertising pain points, making it a good choice for agencies, brand marketing teams and performance teams.
ADXL is another option. It's a full-service, multi-channel ad management platform that automates and simplifies ad creation, distribution and management across a range of social media sites including Google, Facebook, LinkedIn, TikTok and Instagram. ADXL uses AI to optimize campaigns and offer hybrid ad delivery options, which means big savings in workload and budget. It offers unified ad management, instant lead forms, retargeting and one-budget management, so it's a good option for companies looking to improve their digital marketing.
Finally, Hybrid is a full programmatic advertising solution. It combines a range of tools and services with machine learning technology to deliver the best results for agencies and brands. Hybrid's features include campaign planning, real-time campaign management, campaign analysis and personalized ads through dynamic creative optimization. With flexible SaaS-based pricing and deep support, Hybrid is a good starting point for in-house programmatic advertising management, helping you cut costs and get the most out of your advertising budget.