If you're looking for software that lets you create a visual representation of a customer journey to spot opportunities for growth and improvement, TheyDo is a good option. The service offers a collaborative workspace for customer journey management, letting companies set strategy, plan and deliver customer journeys. It includes Journey AI to rapidly turn research into high-quality journeys, and it helps companies align teams around customer journeys so they can focus on high-ROI projects. The service also supports service design, product experience management, user story mapping and customer-centric backlog prioritization so teams can deliver experiences that customers love.
Another contender is Contentsquare, a digital experience intelligence and analytics service. Contentsquare helps companies optimize and improve the digital experience they offer customers with zone-based heatmaps, customer journey analysis and product analytics. It offers AI-powered insights and immersive analysis that can be useful for reducing cart abandonment, boosting revenue and improving customer satisfaction. It integrates with other services and is used by more than 1.3 million websites and apps.