Question: Is there a technology that can help me reduce costs and improve turnaround time for my marketing campaigns?

If you want to cut costs and shorten turnaround times for your marketing campaigns, Jivox is a good option. The company's cloud-based platform offers real-time, personalized and dynamic ads across many channels. With features like creative automation, AI-powered recommendations and cross-channel analytics, Jivox says brands can cut costs and speed up turnaround times. It can automate the creation of dynamic product ads and supports shoppable ads with headless commerce architecture, so it's a good choice if you need to scale marketing while maintaining personalization.

Another good option is Marketing Cloud, which offers a single customer data platform for customer acquisition and engagement. It includes marketing analytics, AI-powered campaign optimization and cross-channel personalization to drive ROI and customer lifetime value. With its integration with the #1 CRM, Marketing Cloud offers a single view of customer interactions and is expected to drive increased overall marketing ROI, customer lifetime value and customer engagement.

For a more AI-infused approach, Blueshift marries customer data with AI to orchestrate customer journeys across many channels. It includes a Customer Data Platform, AI-Powered Decisioning and Cross-Channel Delivery to automate marketing and make decisions based on real-time customer behavior. Blueshift supports multiple marketing channels and integrates with hundreds of tools, so you can get a complete view of your customer.

Last, Adobe Marketo Engage is a powerful marketing automation platform that helps orchestrate and personalize customer journeys. It includes features like AI-powered marketing automation, lead management, email marketing and multi-touch attribution. It's geared for B2B marketing, but Marketo Engage offers fast campaign launch and detailed results in one dashboard, so it's a good choice if you need to manage marketing and sales alignment.