If you're looking for a broad platform to orchestrate targeted marketing campaigns across many channels, Iterable is a top choice. It personalizes customer experiences by using real-time data to build one-on-one relationships across email, SMS, web, in-app and other channels. It's got features like AI-driven optimization and a broad set of integrations with more than 100 partner networks, and it's designed to let businesses orchestrate campaigns with the right blend of personalization and efficiency.
Another top pick is Blueshift, an AI-powered marketing platform that marries customer data with sophisticated decision-making to automate marketing work. It spans channels including email, SMS, in-app messages and website content. Blueshift's real-time AI engine can assess customer behavior and intent, letting you segment markets and manage campaigns more effectively.
If you're looking for a customer engagement platform with strong AI abilities, Braze is a good option. It uses Sage AI to manage personalized interactions across email, mobile apps, SMS, WhatsApp and web messaging. With features like journey orchestration and real-time triggers, Braze is designed to optimize campaign strategy and improve customer engagement.
Last, Klaviyo is worth a look if you need an intelligent marketing automation platform that's tightly integrated with e-commerce systems. It can handle dynamic emails, personalized content and targeted segments across email, SMS and mobile push notifications. With real-time segmentation and predictive analytics, Klaviyo can help businesses optimize their marketing while improving return on investment.