Question: I need a tool that can help me target specific audience segments with relevant messaging and promotions.

Proximic uses AI contextual intelligence to boost engagement and monetization without requiring user identification. It offers predictive audiences, customizable segments and contextual intelligence to ensure ads appear alongside content that's relevant and brand-safe. The system is geared for media buyers and sellers on video, web display, mobile and gaming.

Another good option is Blueshift, an AI-based marketing system that marries customer data with AI-based decision making to deliver marketing campaigns across many channels. It includes a Customer Data Platform for creating detailed customer profiles and AI-Powered Decisioning for automating marketing work. The system spans many marketing channels so companies can segment audiences, predict customer intent and make more sophisticated marketing decisions.

Adobe Marketo Engage is a full-featured marketing automation system for orchestrating and personalizing customer journeys across many touchpoints. It includes marketing automation, account-based marketing, lead management and email marketing with AI-powered marketing automation. It's geared for B2B marketing and provides a broad system for managing customer interactions and marketing programs.

You could also look at Twilio Segment, a customer data platform that ingests, cleans and activates customer data for real-time insights and personalized interactions. It connects to more than 450 pre-built connectors and offers predictive AI for customer behavior to help you cross-sell and upsell. Twilio Segment is geared for companies that want to optimize ad spend and improve customer interactions with AI-powered insights.