If you want to minimize data leakage and maximize revenue in programmatic advertising, Optable is a good option. This end-to-end data clean room platform is designed for privacy-first advertising, with identity management, data collaboration and activation tools. It includes features like a Privacy Sandbox for Chrome users and end-to-end data governance to ensure privacy while getting the most out of your data. The platform integrates with big cloud computing providers and offers real-time insights, making it a good choice for media owners, publishers, e-commerce and marketers.
Another good option is PubWise, which promises to improve performance and revenue through radical observability and end-to-end connectivity. It caters to publishers, advertisers and partners with programmatic expertise, personalized support and patented supply path optimization. PubWise offers self-service, fully managed and enterprise options for maximum hyper-efficiency and long-term value for its customers.
For a privacy-first approach, Yieldmo uses real-time curation combined with contextual data and machine learning to optimize ad inventory. The global omnichannel exchange connects publishers and buyers across a variety of formats, offering actionable inventory insights and flexible deal tools. Yieldmo supports fraud-free requests and offers a range of products, including video and CTV solutions, privacy-first marketplaces and dynamic format optimization to maximize media performance.
Last, Verve DSP is a flexible and modular suite of programmatic buying tools optimized by AI and powered by privacy-first audiences. It accommodates a range of media formats and buying models to ensure responsible and efficient advertising. With features like smart tagging and cookie-less tracking, Verve DSP is a trusted partner for brands and publishers looking to maximize their ad revenue while protecting data privacy.