The first project, InMarket, is a real-time marketing and measurement platform that helps brands connect with customers through technology and data. It includes four main solutions: Audiences for large-scale audience reach, Activation for AI-powered omnichannel activation, Attribution for measuring campaign results, and Analytics for actionable insights. InMarket also offers Real-Time Optimization, Comscore-Verified Data, and Customizable Reporting, all of which have been shown to deliver results in case studies across industries.
Another top option is Bloomreach, an ecommerce personalization platform that marries real-time customer and product data with AI. It's used for personalized marketing, product discovery, content and conversational shopping, and includes tools for email marketing, web personalization and ad optimization. Bloomreach's AI, Loomi, is designed to optimize key performance indicators and customer journeys, improve multichannel customer experiences and drive profitable growth.
For real-time digital analytics, Quantum Metric provides immediate insights into customer interactions to help you overcome data bottlenecks and optimize online experiences. Its features include session replay, AI-powered session summarization and customizable dashboards. The platform is geared for digital teams and analytics pros who want to validate technical problems and prioritize improvements, and ultimately drive growth and optimize digital products.