Question: Is there a tool that can help me personalize customer experiences across web, email, SMS, app, and API channels without requiring heavy IT lift?

Iterable is a cross-channel marketing platform that uses real-time data to personalize customers' experiences across web, email, SMS, in-app and other touchpoints. It's got features like personalized messaging, synchronized channels and dynamic campaigns that are designed to be accessible to non-technical teams. Iterable's AI abilities include predictive goals, generative AI and AI-driven optimization so businesses can get to customer data quickly and build experiences that people will find compelling.

Another contender is Breinify, an AI-powered personalization engine that automates and scales omnichannel consumer engagement for e-commerce, retail and consumer packaged goods companies. Breinify features include Temporal AI for fast insights, omnichannel personalization and integration with existing marketing technology. It's used by leading D2C marketers who've seen engagement and revenue growth through its strategic personalization approach.

If you want a more general-purpose customer engagement platform, you might want to look at Braze. It uses AI to power personalized, real-time interactions across multiple channels like email, mobile app, SMS, WhatsApp and web messaging. Braze's Sage AI learns brand behavior, creates on-brand content and optimizes campaigns, and it's used by retail, media, finance, travel and on-demand services.

Last, MoEngage offers insights-led customer engagement with AI to optimize interactions and improve return on investment. The platform includes customer insights, omnichannel communication, customer journey orchestration, AI-powered campaign optimization and real-time transactional alerts. MoEngage is designed to be scalable and secure, so it's good for enterprise-level brands across many industries, and it can help companies understand customer behavior and build targeted campaigns.